The most creative
viral campaign
your market
has ever seen.

Creative first. Organic reach, never bought. Viral on purpose, not by luck. Twenty years of creative marketing, Stanford training, and hands-on AI since 2017. We invent the campaign nobody in your category has dared to run, then build the AI machinery that spreads it. One fixed budget. One guaranteed KPI.

The deal, in one breath

One budget.
One guaranteed number.

Fixed
One budget agreed up front. Idea, creative, production, AI build, launch and reporting all sit inside it. No hourly billing, no change orders, no surprises.
KPI
We agree the number the campaign has to move before anything starts, and we put it in writing. If it does not land, we keep working at our own cost until it does.
A to Z
You pick the campaign. We do everything after that: the creative, the organic spread, the machinery behind it. Nothing lands back on your team.

Campaigns you can pick today.

We keep a shelf of creative campaigns already built and ready to point at a market: giveaways, public mechanics, participation stunts. Every one is built to travel organically, because it is more interesting than the ads around it. Pick one and we adapt it to your business this week, or we invent one from scratch. Browsing costs nothing.

Giveaway·3 weeks

The Impossible Giveaway

Give away the one thing your competitors would never dare to. We build the mechanic, AI runs the entries and the follow-up, and the story does most of your media buying for you.

Public mechanic·2 weeks

Reverse Pricing

Publish what your whole category hides. An AI-built quoting tool that prices your market honestly and openly, and quietly makes every competitor look evasive.

Outbound·4 weeks

The Thousand Letters

A thousand genuinely personal letters, each written from real research on the person receiving it, sent to the thousand people who actually matter. Not a mail merge, and it does not read like one.

Offer·6 weeks

Free Until It Works

Hand the product over for nothing until it produces a result, with the tracking public the whole way. The confidence is the campaign, and the AI makes the promise affordable to keep.

Content engine·Ongoing

The Open Experiment

Run your riskiest business question as an experiment in public and publish the results every week. An AI engine turns the raw findings into the content, and your market cannot look away.

Participation·3 weeks

Name The Thing

Let your customers name the next product, feature or location. AI runs the shortlist, the moderation and the story around it, and everyone who enters has a reason to come back.

Pick a Campaign →

Not an agency.
A campaign engine.

Agencies sell you people and hours, then hand over a deck and a media plan and leave the running of it to you. We sell you one creative idea nobody in your category has tried, built to spread organically, on AI machinery that runs it end to end, for one fixed budget against one agreed number. Here is how that reads in practice.

The Agency
Retainers. Decks.
Bought reach.
  • Creative that looks like everyone else's.
    The same playbook the last three clients got, with your logo dropped into it.
  • Reach you have to keep buying.
    The moment the media spend stops, so does the campaign. Nothing compounds, and the invoice grows whether or not your number does.
  • They make it. You run it.
    The campaign arrives as files and a plan. Execution, automation and reporting become your team's problem.
The Mr. 6 Way
Creative. Organic.
Viral on purpose.
  • Ideas your category has not seen.
    Twenty years of creative marketing, pointed at the one angle nobody in your market has tried.
  • Reach you earn, then keep.
    Organic by design. It spreads because people pass it on, so it keeps working after the budget is spent.
  • Viral on purpose, not by luck.
    AI tests the angle before launch, personalises every touch, seeds it to the people who move your market, then tunes it daily.

Mr. 6, in six steps.

One market. One creative idea nobody there has run. One number it has to move, reached organically. Six steps from picking it off the shelf to the guarantee at the end.

Pick

Step 1 · Choose The Campaign

Start from the shelf, or tell us your market and we invent one for it from scratch. Fifteen free minutes is usually enough to know which idea is the one worth running.

Start here →
The Angle

Step 2 · The Creative Nobody Tried

Within 48 hours the campaign lands on paper: the creative angle, the mechanic that makes people pass it on, who it is aimed at, the number it is built to move, and why nobody in your category has run it yet.

One Budget

Step 3 · One Fixed Price

One number covers everything: idea, creative, production, AI build, launch and reporting. The KPI we guarantee is written into the same document. Nothing is billed by the hour.

The Machine

Step 4 · AI Builds The Spread

We build the machinery underneath: content engines, personalisation, outreach, landing pages, tracking. It tests the angle against hundreds of versions before launch, so going viral stops being luck. What used to take an agency a quarter takes us days.

Live

Step 5 · Launch And Tune

The campaign goes live and the machinery tunes it daily, moving effort in behind whatever is actually being shared. One number on the dashboard, reported plainly every week, including the weeks it does not move.

See past campaigns →
The Guarantee

Step 6 · We Hit The Number

If the KPI lands, we talk about the next campaign. If it does not, we keep working at our own cost until it does. That is the whole of what the guarantee means.

Tell us your market.
We'll pick the viral campaign
nobody there has dared to run.

Creative, organic, viral. One fixed budget covering the idea, the creative, the AI build, the launch and the reporting. One KPI agreed in writing before anything starts, and we keep working until it lands. Nothing comes back to your team, and browsing the shelf costs nothing.

Pick a Campaign →

Campaign notes.

One email. The creative campaigns and AI growth machinery we are building right now, which ones travelled organically and which quietly did not, and what actually moved. The sort of thing an agency would keep behind a retainer. No pitch, no filler.